At every step, TEREA for IQOS ILUMA has been planned with precision.
Quality checks
The superior quality tobaccos selected for TEREA are subject to rigorous checks. The crops are traced to farm level and a series of comprehensive controls maintain the highest standards of leaf quality.
The final product
During the blending phase, each batch is analysed every 10 minutes. Only tobaccos that pass every step of our process and are of sufficiently high standard are then used in TEREA tobacco sticks.