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IQOS F1 Experience

The F1 Experience

IQOS welcomed the two big winners of the IQOS Motorsport contest, at one if the world’s most-well known race tracks in Monza, to live the ultimate F1 experience.

Monza is considered by many to be the embodiment of Formula One. Given that it is a track combining both speed and skill, the Italians tend to call it "La Pista Magica", namely the track offering magical sight. Since 1950’s this particular track has hosted all Formula 1 races with the exception of one.

Together with Giannis and Michalis, we traveled to Milan so as to admire the magnificent Duomo di Milano, the Galleria Vittorio Emanuele, the famous Teatro alla Scalla and to taste the well-known, famous Italian cuisine. Of course, the voyage’s highlight was the F1 speed race.

For 3 days in a row, we lived the ultimate motorsport dream, watching the qualifiers and the big race! No dream could be complete without the visit to the F1 VIP area, as well as the pits, where we came face to face with today’s racing legends.

In fact the two big winners mentioned:

"We returned with suitcases full of experience and memories"

"The experience was awesome and the hospitality of PAPASTRATOS unsurpassed"

And this the essence of what IQOS aims to stand for, delivering the optimal experience.

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