It's time to take the next step.
IQOS ILUMA heats the tobacco instead of burning it. That’s why it is a better alternative compared to cigarettes.
Discover new horizons without smoke and smoke smell.



Win 2.250
IQOS ILUMA i devices.
Register for IQOS.com and take part in the contest for an IQOS ILUMA i device with personalized engraving.
Eligibility to participate in the contest is granted to adult smokers who register on IQOS.com and do not proceed with α device purchase until the contest’s end date (21/9/2025).



Designed to offer you improved draw, taste consistency from stick to stick, generous vapour and less lingering smell than ever before, according to most consumers.

Don’t hesitate,
we will tell you everything.
Give us the green light to contact you for everything you need to know about IQOS. Enroll now, decide later.
Discover all the benefits of IQOS.
Why adult smokers choose to leave smoking behind them and switch to IQOS?
