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These products are not risk-free and provide nicotine, which is addictive. Only for use by adults.
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Your personal IQOS coach

A helping hand in getting to know IQOS.

Two people holding IQOS ILUMA devices smile as their friend looks at the IQOS app on her mobile phone.
A person opening a box containing a new IQOS ILUMA.

A little help to get you started

Discover the difference our team of personal coaches can make as you switch from cigarettes to IQOS. From sharing tips to help you get started with your new device to being on hand to answer your questions, your personal coach is here to guide you and help you take the next step on your switching journey.

Two people holding mobile phones sit at a table; one also holds a jade blue IQOS ILUMA PRIME device.

The proof is in the numbers

Our personal coaches have worked with thousands of smokers just like you. Their one-to-one service has helped lots of adults stop cigarettes and switch to IQOS. They're ready to help you too.

Ready to make the switch?

Remember you won’t be alone. Your personal IQOS coach will be in touch to help you get started. All it takes is a click.

Buy IQOS

A woman opening a package from IQOS.

Want to chat?

We’re here for you in-store or at your fingertips. You choose.