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We Care

This website is about selling new tobacco products and contains information about them. Entrance is only permitted to persons over 18 years of age who are also users of nicotine products. We need your age to make sure that you are an adult in Greece. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.

Discover LEVIA
Unexpected taste. Intense aroma.

A new, tobacco free stick that contains nicotine and opens a new way to
flavor enjoyment. An experience focused on sensations, with a clean aftertaste in the mouth*
and a pleasant scent**.

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* 80% of 302 adult smokers surveyed in 2022 in Greece agree.
** 87% of 302 adult smokers surveyed in 2022 in Greece agree.

2 packs of zero-tobacco sticks on a wavy violet background

Made only for IQOS ILUMA

LEVIA’s carefully selected flavors are created with precision to be used with our cutting edge IQOS ILUMA technology.
They are not compatible with IQOS 3 DUO or any earlier blade generation devices.


Experience the richness of flavors and discover a breakthrough in taste with LEVIA. Try LEVIA Island Beat for a refreshing peppermint punch or LEVIA Electro Rouge for a fresh wave with hints of blueberry.

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Do not ingest or disassemble LEVIA™ sticks. These products contain a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. See important information.
2 zero-tobacco sticks on a wavy violet background

Unexpected taste.
Intense aroma.

Choose tobacco free LEVIA, with no compromises on flavor.

Hands holding a green IQOS device and its charger - green background

Flavor satisfaction

An experience focused on sensations, LEVIA provides a pleasant taste in the mouth* and aroma.

* 75% of 302 adult smokers surveyed in 2022 in Greece agree.

A man and a woman talking in a car. The woman is holding a green IQOS device

A new dimension of taste

Unlock the full potential of flavor in uncharted worlds as LEVIA leaves a fresh* and clean aftertaste**.

* 78% of 302 adult smokers surveyed in 2022 in Greece agree.
** 80% of 302 adult smokers surveyed in 2022 in Greece agree.

LEVIA and TEREA heat not burn sticks on a turquoise background

Next level technology

IQOS ILUMA is a heating device that is designed to be used with both TEREA tobacco & LEVIA zero tobacco sticks.

Give your IQOS
their full potential.

To enjoy an optimal sensorial experience with LEVIA zero tobacco stick, we recommend upgrading the firmware of your IQOS ILUMA device. The new firmware version will enable your device to recognize LEVIA. Upgrade now using the IQOS app.

IQOS Iluma device
IQOS advisor in an IQOS store

Upgrade at a store.

If you're having trouble updating your device's firmware, visit an IQOS store. An IQOS representative will help you with everything you need.

Store locator

Simple ways
to switch.

man opening iqos iluma package

Try before you buy

You have the chance to try IQOS ILUMA for free* from the comfort of your own home soon. Discover it and then decide.
woman opening iqos package

Make it yours

Start enjoying the benefits of IQOS ILUMA advanced technology here and now. Order online!