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We Care

This website is about selling new tobacco products and contains information about them. Entrance is only permitted to persons over 18 years of age who are also users of nicotine products. We need your age to make sure that you are an adult in Greece. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.

These products are not risk-free and provide nicotine, which is addictive. Only for use by adults.

We change our habits. We change the world.

By IQOS Team

IQOS Reuse Program

Changing our small habits with better ones in our everyday life is the best way to change the world.

IQOS adopts the habit of reuse by giving a second life to objects that we do not use any more.


The initiative

We give a second life to IQOS devices that are returned through the exchange program. Their caps and door covers are transformed into sustainable lighting sculptures that will decorate 5 Greek cities. Experience the journey of changing our habits, exclusively on IQOS CLUB. Be inspired and inspire others. Take part in polls and contests, claim unique prizes and earn points.


Your role

Be part of the change. Give us back your old device and get IQOS ILUMA with up to 30% discount. Join IQOS CLUB, vote for the city that you want us to light up and earn points.

Learn all about reuse, inspire us and be inspired. Take part in contest and -why not- earn a trip to Amsterdam.

These products are not risk free and provide nicotine, which is addictive. Only for use by adults.