There’s nothing quite like the feeling of belonging. Being closer to those who matter the most.
Our movement to participate.
It's about belonging.
Let’s celebrate this collective progress. The spirit of togetherness, and our shared support for one another.
„Since using IQOS, I found a place, a community, I share a space that fits me. IQOS = elegance, innovation and style. All in one element. ”
„The truth is life quality is better with IQOS. There's no bad smell, it's more comfortable for you and the ones around you. ”
„My wife is happy since I use IQOS, I don't smell like ashtray anymore and my clothes aren't contaminated. ”
Better choices are worth sharing with friends
Be the change. Register to get a referral code for an adult friend who smokes to redeem at check out on IQOS.com. Help your adult smoking friends start their smoke-free journey today.Refer a friend
Try an IQOS device at home for  days and discover the taste of real tobacco heated, not burned.