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Our star. Now yours. The new IQOS ILUMA STARDRIFT Limited Edition series has arrived.
Discover the series
What is IQOS?
IQOS offers better alternatives to cigarettes to adult smokers who would otherwise continue to smoke. The IQOS heated tobacco devices provide a satisfying taste experience without ash, smoke and less smell than cigarettes. Choose your way forward.
Important information: These products are not risk free, and also, they deliver nicotine which is addictive.Discover IQOS
Discover our range of heated tobacco devices and e-cigarettes:
Heated tobacco
IQOS ILUMA series and lil SOLID Ez
Real tobacco heating technology.
Vaping
VEEV ONE and VEEV NOW
Crafted to deliver a consistent taste every time.
Find your perfect flavor.
Explore the wide range of flavors specially designed for the series of: IQOS ILUMA, lil and VEEV.
TEREA
only for IQOS ILUMA.
Fiit for lil SOLID Ez
and lil SOLID.
Pods
for VEEV ONE.
VEEV NOW
Premium flavors. Tasty design.
“It’s satisfying to look back and see how one small step changed your whole life.”
switched to IQOS in 2020
Savour the moment with real tobacco flavour and no smoke in the way.
Real adult consumer who was rewarded for their participation in the campaign.
Explore our portfolio
Explore our heated tobacco devices and e-cigarettes and choose your way forward.
Discover myIQOS.
Services to trust and privileges to inspire you will be by your side at every point of your journey with IQOS.
IQOS news & blog
Smoking Alternatives
Switching to smoke-free alternatives: The benefits
Apr 28, 2022. Learn all the benefits of switching to smoke-free alternatives!
IQOS vs Cigarettes
Is IQOS a “heated cigarette”?
Mar 28, 2022. Are you wondering if IQOS is a “heated cigarette”? Click on the article to solve your questions!
E-Cigarettes & Vaping
What is e liquid?
Mar 8, 2022. Do you have questions about what is e liquid and how it works? Learn everything you need to know here!
E-Cigarettes & Vaping
Vaping vs Smoking: What are their differences?
Feb 16, 2022. Vaping vs Smoking: Learn all about their differences!