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This website is about selling new tobacco products and contains information about them. Entrance is only permitted to persons over 18 years of age who are also users of nicotine products. We need your age to make sure that you are an adult in Greece. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.

These products are not risk-free and provide nicotine, which is addictive. Only for use by adults.

Discover IQOS ILUMA series - the newest IQOS device

By IQOS Team

Real tobacco sensorial pleasure by IQOS changes, with the new IQOS ILUMA series. Featuring next-level technology, simplicity and choice and in 3 different devices, it's time to switch to IQOS ILUMA.


IQOS ILUMA - next level forward

Switching from cigarettes to IQOS has never been easier. The revolutionary bladeless induction technology SMARTCORE INDUCTION SYSTEM™ of IQOS ILUMA and the tobacco sticks TEREA have been designed to offer a seamless, effortless tobacco experience. Without blade breakages, tobacco residue or cleaning and, as most users agree, there's less smell than ever before.

IQOS ILUMA heated tobacco technology means no smoke and a better, simpler tobacco experience for you.

The IQOS ILUMA series:  IQOS ILUMA, IQOS ILUMA PRIME and IQOS ILUMA ONE

The SMARTCORE INDUCTION SYSTEM™ - next level tobacco technology

Each device in the IQOS ILUMA series features the revolutionary new SMARTCORE INDUCTION SYSTEM™.

Paired with the all-new TEREA tobacco stick designed specifically for IQOS ILUMA, these bladeless devices use an innovative stainless-steel element inside the sealed TEREA to heat the tobacco from within, without burning it.

This gives you an altogether better and more pleasurable expeirence, with no ash and no cleaning necessary. You can savour every tobacco moment with no smoke and, as most consumers agree, less smell than ever before.

And - because there's no blade, unlike in other IQOS heated tobacco devices -- there are no blade breakages to worry about.


TEREA SMARTCORE STICKS - next level tobacco pleasure

The new TEREA tobacco sticks offer an expertly blended tobacco experience made only for IQOS ILUMA, with a fully sealed design for less hassle and less smell than ever before as most consumers agree.

A sealed stick means no tobacco residue and nothingn to clean. Just remove, by pulling it upwards, and dispose the sticks when you're done. It's that simple.

You'll discover real tobacco taste and satisfaction across the TEREA range, with consistent taste from stick to stick and improved draw, generous vapour, and a wide choice of flavours for every palate, from rich bodied tobacco blends to cooling sensations and aromatic flavours.

With TEREA you can rediscover your tobacco favourites or explore exciting new blends, letting you unlock new levels of taste and enjoyment.

IQOS ILUMA™ is used exclusively with TEREA™ tobacco sticks. Previous IQOS device versions with blade and HEETS are not compatible with IQOS ILUMA™ and TEREA™. Improper use may damage the device. Do not ingest or disassemble TEREA™ sticks. This product contains a sharp metal part which can cause serious injury if swallowed. Keep out of reach of children. See important information.


IQOS ILUMA PRIME - our most advanced heat and burn device

IQOS ILUMA PRIME is packed with technology, including autostart, alerts and more features enabled by the IQOS app. It is wrapped in an elegant and customisable aluminium design with SMARTCORE INDUCTION SYSTEM™at its heart. The IQOS ILUMA PRIME is our smartest and most refined IQOS device yet, delivering enhanced tobacco pleasure.


IQOS ILUMA - our iconic design, reinvented

With the same design as our classic IQOS devices, combined with the cleaner and more reliable induction technology, the IQOS ILUMA is the perfect fit for a smoke-free experience that delivers the taste of real tobacco.


IQOS ILUMA ONE - an effortless, simple, pocket-sized device

A conveniently compact, all-in-one device, designed to deliver 20 consecutive uses per charge, so you can easily enjoy it on the go. IQOS ILUMA ONE is packed with the same SMARTCORE INDUCTION SYSTEM™ technology as its IQOS ILUMA series counterparts


These products are not risk free and provide nicotine, which is addictive. Only for use by adults.